SriLankan Airlines has rebranded its website with a modern look and improved functionality to enhance user experience. The website features an intuitive design ensuring better performance across all devices keeping in line with industry standards and best practices.

According to a statement by the company, the website is design with considerations of new trends in the air travel industry and customer needs. In addition to the new look, the site contains several new enhancements, such as the ability to view the latest offers and fares to many destinations easily and providing an optimised search option for better surfing. Furthermore, the website enables users to book tickets on the go with a seamless web experience on any device. It is also equipped with the intelligence to identify the most popular routes searched by visitors and offers dynamic fares at a glance, making it easier for users to make their purchase decision. The upgraded features are easy to navigate and are instinctively laid out for hassle-free planning. The addition of a feedback section for visitors to provide their responses facilitates the airline to improve the user experience on further.

Head of Worldwide Sales for SriLankan Airlines, Dimuthu Tennakoon said, “With the new and improved, we have transformed the SriLankan Airlines online platform into a one- stop-shop for travel. Especially during this current global situation, we aim to optimize our online channel to be a highly dependable and convenient tool for our customers. The new is more user-friendly, informative and provides improved functionality for customers to book and manage their tickets as they wish,”

The official website also offers trip management opportunity for the existing and new customers, including complete customer journey from information on travel requirements and latest updates, booking a ticket, requesting an upgrade to business class, secure a seat with extra legroom, advanced reservation of a seat, preordering meals, online check- in, 24-hour chat assistance and other pre- and post-purchase support options.

Furthermore, the web tools are designed to view fares of customers preferred routes at a glance with value-added services, payment options available for their country of purchase under travel information. In addition it also offers special assistance, baggage handling and other general information to aid the customer make an informed decision. Under the experience category, the website offers information about the airport, cabin details and mobile application download instructions.

The website is now accessible to SriLankan Airlines FlySmiLes members with their credentials allowing them to redeem points as they wish. Members are also facilitated to earn miles as they book their travel on the website.

Head of Information Technology of SriLankan Airlines, Chamara Perera added, “The relaunching of the website with new features in the air travel industry is a timely initiative undertaken by the Airline at a time international travel is being relaxed for air travellers. We consider the new features would enable our stakeholders including our customers to gain the information they need by looking at a glance. We look forward to receiving our customers’ feedback and are very much certain the website’s new outlook would be a great influence on our customers to fly with us. This is the first phase shift of the transition as we will be continuously improving the online experience of our valued customers with the industry best digital technologies embedded with greater mobility to enable more passenger-centric personalised travel.”

The website also includes a customer support feature with virtual chat assistant providing users with updated travel information on Covid-19 and options to contact a travel assistant within the 24-hour chat assistance. It aims to provide customers information through a unique, convenient, and flexible experience. Furthermore it aims to provide users with the ease of surfing to fulfill their travel requirements with added convenience as an advanced purchasing tool.

Conrad Reshantha, Manager IT Projects and Systems Integrations of SriLankan Airlines, said, ” Visitors to will have a whole new experience with a number of features for them to easily find best offers and lowest fares on the website. We expect to provide more benefits to our online passengers and to make their booking process simpler and more interactive,”

The website is expected to gain higher visibility on the World Wide Web, increasing its brand presence. Furthermore it is dynamic and adapted to the needs of the international traveller, enhancing their convenience with a better experience online.

In this time and age when contactless experiences are preferred, the innovative new connects all major social media platforms – Facebook, Twitter, LinkedIn, YouTube and Instagram, creating constant interacts with its passengers to provide a more personalized digital experience. Visitors are encouraged to tour the website and sign up for the SriLankan Airlines newsletter to receive the latest promotions and updates from the Airline.

The new offers many benefits to passengers who reserve their tickets online such as the ability to cancel tickets within 24 hours of booking without any penalties and competitive and transparent fares to over 113 destinations worldwide. The website offers a variety of flexibilities including flexible cancellation and date change plans to its customers who book their tickets online, ensuring convenience and dependability.

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