Male’, Maldives, 25th February 2024 – The Maldives Marketing and Public Relations Corporation (MMPRC), also known as Visit Maldives, is reinforcing its presence in the Indian market at SATTE 2024, accompanied by 57 representatives from 34 companies in the Maldives tourism industry. The event, held from February 22nd to 24th, 2024, at India Expo Mart in Delhi, serves as a pivotal networking platform for the travel and tourism sector in South Asia.
SATTE has emerged as the premier networking forum for industry players, providing Visit Maldives with an opportunity to spotlight the unique beauty and distinctive experiences of the Maldives as a short-haul holiday destination for Indian travelers.
Participation in SATTE 2024 enables industry leaders and travel trade partners to connect, network, and showcase their offerings. Visit Maldives aims to share the latest updates about the destination, unique selling points of tourism products, and various experiences available in the Maldives with participating travel trade representatives. Additionally, the event facilitates the dissemination of information about individual properties and unique offers from industry partners.
Visitors to the Maldives stand at SATTE 2024 can anticipate engaging in meetings with key travel trade professionals, media interviews, and the chance to win free holiday getaways through a raffle.
India stood out as the top source market for the Maldives last year, with 208,876 arrivals by December 31st, 2023, constituting 14.4 percent of the total market share. MMPRC is committed to conducting diverse marketing activities targeting this market to sustain destination momentum. Several marketing initiatives are planned throughout 2024 to ensure that the Maldives remains a top-of-mind destination for Indian travelers.
