Male’, Maldives, 4th August 2022 – MMPRC / Visit Maldives is collaborating with Dotcom Arabia to promote the Maldives in Germany. The campaign will be held in August 2022. Our aim is to boost the brand visibility of the Maldives in the German market, increase destination awareness, and ultimately increase the arrival figure from the German market. During the campaign, alluring pictures of the Maldives will be displayed at Potsdamer Platz-Quartier and Berlin Airport.
With over 5 years of experience, Dotcom Arabia is a leading outdoor advertising agency in the region. The company has represented the world’s leading companies such as BBC, Financial Times, The Guardian, Vogue etc. They have also conducted tourism campaigns with clients such as Saudi Tourism, Etihad Airways and several other high-profile clients.
Potsdamer Platz-Quartier is a busy hub and the advertisements are estimated to reach an impressive 5.5 million people, and the advertisements at Berlin Airport will reach 1.2 million potential travelers. As of 20th July 2022, Maldives has welcomed 73,118 arrivals from Germany. MMPRC hopes these attractive advertisements will help inspire people to travel to the Maldives for their next vacation.