The One Planet Sustainable Tourism Programme led by the World Tourism Organization (UNWTO) announces its new vision for global tourism– growing better, stronger, and balancing the needs of people, planet, and prosperity.

The global guideline was launched last Friday to mark World Environment Day. The One Planet Vision for the Responsible Recovery of the Tourism Sector builds on the UNWTO Global Guidelines to Restart Tourism, with the aim to emerge stronger and more sustainable from the COVID-19 crisis.

On the UNWTO statement, Secretary-General Zurab Pololikashvili has stated that sustainability must be the new norm for every part of the tourism sector and it is the central element of the Global Guidelines to Restart Tourism. He further added that we have the control of making emerging from the pandemic as a turning point to transform tourism for sustainability. 

The One Planet Vision calls for responsible recovery for the tourism sector, which is founded on sustainability, to build back better, which will stimulate tourism’s resilience to be better prepared for future crises. The Vision supports the development and implementation of recovery plans, which contribute to the Sustainable Development Goals (SDGs) and to the Paris Agreement.

UNWTO highlighted that this is the right time to keep advancing towards a more economically, social, and environmentally sustainable tourism model as the governments and private sectors embark on the path of recovery.

The One Planet Vision for the Responsible Recovery of the Tourism Sector is structured around six lines of action to guide responsible tourism recovery for people, planet, and prosperity, namely public health, social inclusion, biodiversity conservation, climate action, circular economy, and governance & finance.


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